World Cup brand deals score David Beckham £39m payout

World Cup brand deals score David Beckham £39m payout

David Beckham has taken a £38.9m payout from his personal business empire after World Cup brand deals drove record income for the former English football captain.  DRJB Holdings, the company which represents Beckham’s business activities, posted a 20 per cent uplift in revenue to $110.5m (£84m) in 2025, as profit nearly doubled to $66m (£50m).  [...]

David Beckham takes £39m dividend as World Cup deals drive record profits

Former footballer appeared in about 12 ad campaigns this summer, pushing brands revenue to $110.5m Business live – latest updates David Beckham has taken a $51m (£39m) dividend from his business empire fuelled by a series of deals with brands for the Fifa World Cup. Beckham appeared in about a dozen ad campaigns across this summer’s tournament in the US, working with brands including Lenovo, McDonald’s, Bank of America, Verizon and PepsiCo’s crisps brand Lay’s. Continue reading...

David Beckham takes $51mn dividend as World Cup deals lift earnings

Tournament boosts profits at DRJB Holdings, the former footballer’s brand business company, to record level last year