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‘He’s the hottest thing right now’: how a $1 scarf seller became Seoul’s biggest attraction

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The Guardian
‘He’s the hottest thing right now’: how a $1 scarf seller became Seoul’s biggest attraction
Seoul’s ‘scarf uncle’ has become a South Korean sensation for a sales technique that consists of talking customers out of purchases By mid-morning the main alley of Namdaemun market in Seoul is ringed by private security guards and police, and the queue – penned behind a cordon – shuffles forward clutching numbered tickets. Those in it, mostly middle-aged women, have waited more than an hour. In front of them, a stal…
12 Nov, 03:33
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