Only BBC bosses could be so tone deaf as to think this preening, smug exercise in vanity would make anyone want to pay the licence fee: CHRISTOPHER STEVENS

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Daily Mail

Only BBC bosses could be so tone deaf as to think this preening, smug exercise in vanity would make anyone want to pay the licence fee: CHRISTOPHER STEVENS

The comedian popped up at half time in the World Cup final on Sunday night, joined by nearly 100 celebrities, in a three-and-a-half minute advert aimed at convincing us the Beeb is worth every penny.