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Shein outsells British rival Asos as UK revenue hits £2.58bn
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Guardian Business
Shein outsells British rival Asos as UK revenue hits £2.58bn
Online retailer’s 26% jump sharpens focus on exemption letting cheap parcels into the country duty-free
Shein, the online fast-fashion retailer founded in China, increased sales in the UK by just over a quarter last year, overtaking its British rival Asos.
The company, whose global parent group listed on the Hong Kong stock exchange valued at just over $26bn (£19.6bn) last month, increased sales at its UK division b…
9 Oct, 11:49
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