Sky’s ITV takeover could be tonic for Premier League media rights value

Sky’s ITV takeover could be tonic for Premier League media rights value

Sky’s proposed takeover of ITV is widely expected to mean more sport on free-to-air channels in the UK, but wider consolidation in the media market could also have a significant impact on the value of sports broadcast rights. A combined Sky and ITV would, if approved by regulators, create an even more powerful player in [...]