The rapid rise of housefishing: are AI-enhanced property listings helpful – or sinister?

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The rapid rise of housefishing: are AI-enhanced property listings helpful – or sinister?

From repainted walls to imaginary lawns, estate agents say modified photos help buyers ‘visualise the potential of a property’. But how much AI enhancement is too much? Agents, viewers and trading standards experts tell all It is twilight on a desirable street in Chiswick, or it could be Hampstead, Wilmslow or Hove. A spectacular sunset has left a vivid stripe of orange fading into a violet sky. Against this saturate…