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THG cheers record protein demand despite ‘unprecedented’ whey inflation

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NEWSDECK ANALYSIS
The global demand for protein products has been increasing in recent years, driven by growing consumer interest in health and fitness. Companies like THG, which owns the Myprotein brand, have been well-positioned to capitalize on this trend, offering a range of nutrition and supplement products to meet evolving consumer needs. The cost of whey, a key ingredient in many protein products, can have a significant impact on the profitability of these businesses.
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THG cheers record protein demand despite ‘unprecedented’ whey inflation
The company, which owns the Myprotein brand, said strong growth in the nutrition business helped to offset ‘highly elevated’ whey costs.
24 Jun, 11:24
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