‘Tough pill to swallow’: LadBible boss on the traffic hit from Meta’s feed shake-up

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‘Tough pill to swallow’: LadBible boss on the traffic hit from Meta’s feed shake-up

Digital publishers struggle to reinvent business model after algorithm is changed in favour of promoting creator content “When I look back at 15 years of growth, it is a tough pill to swallow and disappointing,” says Alexander “Solly” Solomou. The chief executive of the digital publisher behind popular brands including LadBible is bemoaning the City’s reaction to a sharp drop-off in traffic after algorithm changes ma…